If you haven’t been to our site in awhile, I encourage you to check it out. We have added several great new products, and we have also given the site a new look.
I’m very happy with the new look, although it took a bit of hacking into the PHP template files to get things working. Let me know what you think!
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This relates to my previous post about SEO and backlinks, and it also relates to my business. I recently purchased a new domain, Photo-Mugs.net, which is an e-commerce site selling custom photo mugs. I have already been selling custom mugs from my main site, but I decided to try this as part of two experiments. The first part is to see if a site without an overwhelming number of products does better when it is more narrowly focused. The second part is to see if a more SEO-friendly domain name, Photo-Mugs.net, will do better.
I have also added a plugin that rewrites the URLs for each product to enhance SEO. A URL on the site will now look like this:
As you can see, the URL now has the product name in it, which is more descriptive and hits some of my keywords. I’ll let you know how the experiment is going.
As always, your comments, Diggs, Stumbles, and Tweets are greatly appreciated.
I’m working on setting up a new store for amateur radio custom products. I’ve already got a CRELoaded version running here, but Heidi Caswell introduced me to an e-commerce plugin for WordPress that I really like. It has many of the features of my current store, and I really like the ability to have a blog there as well. If my content is good, it should help draw people to the store and get repeat visitors.
I don’t have much of it set up yet (a bit of the category structure and two products), but you can take a look at it here. Once I figure out how to import my existing products, the store will be moved to the location of the existing amateur radio store.
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